Evaluation Q3: Feedback

What have you learned from your audience feedback?

 

 

Evaluation Q3: Feedback  from Ashleighhh-x

Music Video Feedback

Audience Feedback and Research

As well as looking into genre conventions, looking into audience research and target audiences has influenced how I have planned and produced my video and ancillary texts. Within audience research I have relied on both primary (research, surveys, feedback, and focus groups, and secondary sources (statistics, surveys held by other people).

I looked at the genres and similar bands through websites such as last.fm and the Facebook statistics of liked pages to find that a large proportion of both the fans are artists are males usually 21+, for this reason I chose my actor who is mid twenties and suited to the part, rather than a person from sixthform to be my artist.

To ensure my ancillary tasks suit my target audience I have constructed a survey on SurveyMonkey of which have 39 responses as of yet; I'm still waiting on more results, then taking their feedback will attempt to edit my texts slightly if I need to, and hopefully make and inforgraphic on my responses.

In responses many have expressed their interest in buying/listening to the music I portrayed through my advertisement and digipak. Some feedback so far has been helpful regarding if the texts match and other ideas:

 

In response to " Is there anything you dislike about the two images? " (some peopole didn't answer or just answered 'no'; I've mainly just included the feedback I got otherwise.)

 Fill in my survey here!
 

 

Survey

I've written my survey to ask some people now, I'm asking people I know online and posting the link on my blog to hopefully get a wide variety of people to answer it.

Getting a little bit worried as responses are coming though, but it's all helpful I guess.
Anywaayy...

Click here to do my survey

Magazine Advert III

I've made some slight changes to my magazine advert, this is the most up to date one.

 

I've make the quotes slightly smaller as they seemed to be taking the focus away from the band/album's name. I also added the website and changed an error with the review bit - it had four star ratings and only three names..

Magazine Advert Draft II

As well as correcting my spelling on the advert, as a part of audience feedback I asks members of my family and some people online what they though of my first draft. Though it was mainly positive feedback, the reoccuring answer was mainly regarding the lightness of my advert and how it should be darker, so I used curves to darken the picture, making the text easier to read. I also changed the order of the "reviews" as people said the BBC Music one would be the most eye catching.